The Brand
Founded in 2011 by visionary designer Animashaun Olawale, Sahar has risen to become Nigeria’s premier contemporary and Afrourban fashion brand. We specialize in crafting exceptional apparel and accessories tailored for the modern, metrosexual African. Our brand seamlessly blends traditional African aesthetics with contemporary urban style, creating a unique fashion narrative that resonates deeply within the fashion-savvy community.
At Sahar, our journey began with a focus on Afro-infused urban apparel, aiming to capture the essence of African culture through innovative and stylish designs. Over the years, we have expanded our vision and offerings, transforming Sahar into a household name synonymous with premium quality, exquisite craftsmanship, and cutting-edge fashion. Our collections, each meticulously designed, reflect a commitment to excellence and an understanding of the evolving fashion landscape.
Our brand
Our brand is more than just fashion; it is a movement that redefines African urban style. Every piece we create is not only a reflection of our rich cultural heritage but also a statement of bold, contemporary African identity. The essence of Sahar lies in our ability to infuse the vibrancy of African culture into every stitch, pattern, and fabric, resulting in collections that are as diverse and dynamic as the continent itself.
Through strategic collaborations with esteemed brands and influential individuals, Sahar has solidified its reputation as a trendsetter within the fashion and lifestyle community. These partnerships have allowed us to push the boundaries of creativity and innovation, setting new standards in the industry.
As we continue to grow, Sahar remains committed to celebrating African fashion on the global stage, one exquisite piece at a time. Our vision is to empower individuals through fashion, offering them the confidence to express their identity with pride and authenticity. Join us on this journey as we continue to revolutionize the fashion industry, blending tradition with modernity, and crafting a legacy that honors our roots while embracing the future.
Testimonials
Your commitment to quality and customer satisfaction has been evident in every interaction. I value our partnership and look forward to continuing our successful…
Linda Maria
Designer
“A great company to buy from. Excellent
quality products at good value. Delivery is efficient and quick.”
Ann Smith
CEO & Founder
5-star rating 100%. So amazing and helpful. Stress-free and fun.Eileen was amazing. So wonderful.
Anana
Photographer
“I look forward to future transactions with your company and will gladly recommend your services to others.”
Linda
Designer